Source: Yiwu sourcing agent Author: Helan Date: 2012-09-11
The 2nd Global electronic products and parts Sourcing Fair held in Shenzhen. At the fair, the world's leading trade promotion agency Global Sources released the latest survey results show that China's consumer electronics market will reach 1.368 trillion yuan this year, this scale will enable China to become the world's largest consumer electronics market.
Global Sources China domestic trade development vice president, Ren Lifeng said, the survey shows that the huge size of the market has enabled China to become many global consumer electronics giant, including Apple, Samsung and other strategic places. This exhibition, for example, Apple product accessories exhibition became a major feature, representing approximately 40% of the total number of booths. She said: "China has become the most important manufacturing bases in the apple industry chain, especially Apple accessories industry in China has entered a relatively mature stage."
The survey is for China's domestic consumer electronics products manufacturers. The survey shows that, for Chinese enterprises, despite the 2012 is a more difficult struggle year, but they are still confidence, 92 percent of exhibitors are expected its annual sales in 2012 compared to 2011, which of 65% said they will increase by more than 10%.
The survey results also reflect the Chinese consumer electronics companies actively adjust the development of ideas and business strategies. Face difficulties, the main measures taken by the enterprise is to increase R & D investment, to strengthen the establishment and promote its own brand, to maintain stable export increase development of domestic channels.
Global Sources' corporate affairs president, said the survey shows that Chinese electronics companies have realized the importance of the development of the brand, and has positive acted, and enhance product innovation and design. China Electronics Enterprises shift in consciousness and enhance undoubtedly is a positive signal for the future economic development.